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Jan 07, 2010 09:00 ET
Yahoo!® Brings the Internet to More Living Rooms Around the World New Partnerships Expand Availability of TV Widgets Across a Wide Range of TVs and New Consumer Electronics Yahoo! Makes Highly Anticipated TV Widget Developer Kit Publicly Available LAS VEGAS –(Business Wire)– Jan 07, 2010 As the center of people’s online lives, Yahoo! Inc. (NASDAQ:YHOO) today furthered the company’s Connected TV leadership by globally expanding the availability of the Yahoo! Widget Engine. New partnerships with Hisense, ViewSonic, MIPS Technologies, and Sigma Designs will dramatically increase the availability of the Yahoo! Widget Engine, delivering compelling TV Widget experiences to more televisions and other consumer electronic devices which will begin shipping as soon as Q1 2010. Yahoo! TV Widgets now work on all major consumer electronic device chip architectures worldwide. Reinforcing the company’s open strategy in this space, Yahoo! also broadly released its Widget Development Kit (WDK) today, enabling developers to create TV Widgets and effectively reach millions of consumers. “Consumers are in love with their televisions, watching more TV, and demanding Internet connectivity to further enhance their viewing experience,” said Arlo Rose, senior director of Yahoo! Connected TV. “Yahoo! is leading the connected TV market by bringing a rich variety of Internet content and services to the living room — incorporating video on demand, social networks, games, online shopping, and more — making it easy for consumers to personalize their TV viewing experience.” New Partnerships To Expand Distribution for the Yahoo! Widget Engine Building on the company’s existing distribution partnerships with Sony®, LG® Electronics, VIZIO® and Samsung® across North America and Europe, Yahoo! is expanding the availability of the TV Widget experience globally by embedding the Yahoo! Widget Engine in an even greater number of television models and a variety of new consumer electronics devices. New partnerships and noteworthy developments include:
WDK Now Widely Available for Developers and Publishers; Offering Instant Scalability With thousands of developers in the process of creating TV Widgets, and to further the company’s open strategy in this space, Yahoo! is making its Widget Developer Kit (WDK) broadly available for developers and publishers who want to extend their brand, services, and content to a mass market. Beginning today, anyone can download the WDK and quickly create, deploy and monetize exciting and engaging TV Widget experiences. Leveraging a rich set of application programming interfaces (APIs), developers can write widgets using simple JavaScript and XML, producing rich Internet applications to deliver dynamic content to millions of television sets and other consumer electronic devices globally. For more information on the WDK and to begin developing TV Widgets, visit: http://connectedtv.yahoo.com/developer Slate of New TV Widget Providers Bring Thousands of Content Sources to Consumers The Yahoo! Widget Gallery continues to expand, enabling consumers to access their favorite TV shows on Amazon® Video on Demand, play music on Pandora®, check sports scores on USA Today®, shop on eBay®, play games, or catch up with friends on Twitter™ and Facebook®, all while watching TV. Joining leading consumer brands like CBS®, Showtime® and Blockbuster®, a sample of recently introduced Widgets will provide consumers access to a personalized selection of music, video, news and information.
Yahoo! has also worked with leading video, data and photo aggregators to provide consumers access to their vast libraries of thousands of content sources.
To see the latest from Yahoo! Connected TV, please visit us at CES in the North Hall (upper level) CES Meeting Place #N238. About Yahoo! Yahoo!’s vision is to be the center of people’s online lives by delivering personally relevant, meaningful Internet experiences. Yahoo! attracts hundreds of millions of users every month through its engaging content and services and innovative technology, making it one of the most trafficked Internet destinations and a world-class online media company. Yahoo! is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com or the company’s blog, Yodel Anecdotal (yodel.yahoo.com). For additional information on Yahoo! Connected TV, including images, please visit: http://connectedtv.yahoo.com/newsroom Yahoo! is the trademark and/or registered trademark of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners. Third-Party Quotes in Support of Yahoo! Connected TV/Yahoo! Widget Engine: ViewSonic “ViewSonic is proud to partner with Yahoo! to offer consumers the connected TV experience, without their having to purchase a new television,” said Jeff Volpe, vice president and general manager of ViewSonic Americas. “By enabling Yahoo!’s TV Widget technology on our external VMP80 media player, consumers can enjoy the greatest Internet content while simultaneously viewing their favorite programming.” MIPS Technologies “MIPS Technologies is pleased to announce this week that we are developing a reference platform running the Yahoo! Widget Engine that will enable a large number of MIPS® customers around the world to quickly develop devices incorporating Yahoo! TV Widgets. Yahoo! TV Widgets are capable of providing an entirely new connected and personalized television viewing experience. With No. 1 market share in processors for DTV and other connected digital home markets, MIPS is pleased to be enabling that experience on our customers’ platforms to reach a large number of DTV manufacturers.” — Art Swift, vice president of marketing, MIPS Technologies. Sigma Designs: “Sigma Designs and Yahoo! share a common vision of enabling consumers easy, seamless, and personalized access to online content through their HDTVs,” states David Lynch, SVP marketing and sales, Sigma Designs. “We are excited that we can now also offer Yahoo! TV Widgets for Blu-ray players, network players, AV receivers, and cable/IPTV set-top boxes, enabling more consumers to experience and enjoy Yahoo! Connected TV.” |
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