Category Archives: Research

Election 2012: Tuning In to Politics

By robynbald | Published: November 6, 2012

It’s Election Day/Night/something of the sort, and we wanted to share information with you outside of the polls. For the month of October, TuneIn analyzed its political listening data, all 4.1 million hours of it or 468 years (yes, really), and identified interesting listening behavior as it relates to conservative and liberal programming on our service. [...]

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“Digital Platforms and the Future of Radio”

By Sarah | Published: July 27, 2010

Edison Research and Arbitron teamed up to present a comprehensive study on the future of internet radio. Walking readers through digital household trends, commonly held attitudes toward media, growing popularity of online radio, and the increasing demand of digital audio players and smartphones, the study concludes that online radio is projected to grow in popularity. As many more homes [...]

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“Smartphones revived the radio star”

By Sarah | Published: July 15, 2010

A compelling new study, conducted by RAJAR, a radio industry audience measurement system, finds that 1.4 million people have downloaded a radio app. It is also interesting to note that 13% of adults, ages 15 and over, have listened to radio on a mobile phone. Of those listeners, only 15% run station specific app, while the majority make their selection [...]

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millenial media June 2010 Highlights

By Sarah | Published: July 10, 2010

“The biggest brands in the world are taking advantage of the huge surge  in mobile traffic,” writes Millenial Media. This is concluded as Apple ad requests increased 36% month-over-month and iPad requests grew an astonishing 206% month-over-month. Android and RIM ad requests have seen significant growth as well. Since January, Android and RIM ad requests [...]

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millenial media’s 2009 S.M.A.R.T. report

By Sarah | Published: January 11, 2010

Millenial Media summarizes the 2009 numbers and figures that represent the mobile advertising platform. As the smartphone market exapnds, mobile adveritisng is growing in popularity, with an increas in demand. The average user session in 2009 was just above 5 minutes. With extended user sessions, advertisers are seeing greater success on the mobile platform, allowing [...]

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Nielsen Consumer Media Study

By Dan | Published: April 15, 2009

Inside Radio is reporting results of a new Nielsen Media Study that shows radio getting 84 minutes a day, the computer gets more. A year long, Nielsen-funded media study, tracks hundreds of consumers in 6 cities, followed for 2 days to track media exposure. Radio gets more than half of the average 164 minutes spent [...]

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Not local.

By Bill | Published: September 16, 2008

For a little more fun than the last post, check out the Google Earth video below showing actual listening connections from the same sample data: Yellow lines are East -> West. The average listening session is 2 hours, but you can’t really see more than one connections between the same regions at the same time [...]

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One Million!

By Bill | Published: December 8, 2007

RadioTime has satisfied over a million visitors over the past 30 days, just under 20% from partner’s connected products. Traffic shows no signs of dipping this year. This RadioTime-line shows how long and tough it’s been, and good results as we start to get it right. We’ve learned hard lessons, rebuilding our back-end systems content [...]

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